{"id":28177,"date":"2018-01-13T09:08:23","date_gmt":"2018-01-13T02:08:23","guid":{"rendered":"https:\/\/asiavirtualsolutions.com\/?p=28177"},"modified":"2026-07-02T08:15:34","modified_gmt":"2026-07-02T01:15:34","slug":"roba-a-tus-competidores","status":"publish","type":"post","link":"https:\/\/asiavirtualsolutions.com\/es\/steal-from-your-competitors\/","title":{"rendered":"Truco de SEO: Roba a tus competidores"},"content":{"rendered":"

Truco de SEO: Roba a tus competidores<\/strong><\/h2>\n

 <\/p>\n

En muchas ocasiones, clientes potenciales nos consultan y nos bombardean con un mont\u00f3n de palabras clave relacionadas con el dinero.<\/p>\n

Se trata de palabras clave que, en circunstancias normales, tardan meses, si no a\u00f1os, en posicionarse.<\/p>\n

Y entonces pronuncian esas palabras m\u00e1gicas que sab\u00edamos que iban a salir de su boca.<\/p>\n

\u2018\u00bfCu\u00e1ndo podr\u00e9is posicionarnos en los rankings?<\/p>\n

Hace unos a\u00f1os, nos habr\u00edamos negado a aceptar su negocio porque no hay garant\u00edas en SEO, \u00bfverdad?<\/p>\n

\u00a1Equivocado!<\/p>\n

 <\/p>\n

Despu\u00e9s de pasar meses analizando algunos de los mejores sitios web en un nicho particular y aprovechando su Estrategias SEO<\/a>, Descubrimos que, durante todo este tiempo, hab\u00edamos estado intentando reinventar la rueda.<\/p>\n

Los negocios, ya sean en el mundo online o offline, se rigen por un conjunto de reglas fundamentales.<\/p>\n

Una de las m\u00e1s importantes es vigilar de cerca lo que hace la competencia.<\/p>\n

En el mundo online, eso es precisamente lo que la mayor\u00eda de las empresas de SEO suelen ignorar.<\/p>\n

Sin andarme con rodeos, \u00bfpor qu\u00e9 optimizar tu propio SEO cuando puedes robarle a tu competencia?<\/p>\n

Oh s\u00ed, puedes robarles tr\u00e1fico,<\/a> sus v\u00ednculos y su estrategia, y mejorarla.<\/p>\n

Esto es tan efectivo que ya no necesitar\u00edas dedicar meses o a\u00f1os a realizar el trabajo preliminar.<\/p>\n

Est\u00e1 todo ah\u00ed, justo delante de ti, en una bandeja esperando a que lo recojas.<\/p>\n

\u00bfTe parece abrumador? Aqu\u00ed tienes algunos trucos para empezar.<\/p>\n

 <\/p>\n

Primer paso: Convi\u00e9rtete en el fisg\u00f3n.<\/strong><\/h3>\n

El primer y m\u00e1s crucial aspecto del plan es decidir a qu\u00e9 competidor robarle. Aqu\u00ed es donde tambi\u00e9n se puede cometer un error f\u00e1cilmente. En un extremo del espectro, estar\u00e1n los grandes; los gigantes, las grandes marcas que pueden atraer los mejores enlaces incluso con un simple estornudo.<\/p>\n

Y en el otro extremo del espectro, tendr\u00e1s los peque\u00f1os negocios<\/a> que han forjado relaciones a lo largo de los a\u00f1os gracias al boca a boca y la buena voluntad. Tu competencia tampoco.<\/p>\n

Para encontrar la competencia adecuada, utilizamos uno de los buscadores gratuitos m\u00e1s populares. Herramientas SEO<\/a> en el mundo, SEMRUSH.<\/p>\n

Y es incre\u00edblemente sencillo hacerlo.<\/p>\n

Inicia sesi\u00f3n en SEMRUSH, ingresa tu dominio<\/a> Acceda a la direcci\u00f3n, haga clic en An\u00e1lisis de dominio, Investigaci\u00f3n org\u00e1nica y ver\u00e1 una gran cantidad de datos en su pantalla. El m\u00e1s importante, en este caso, son sus competidores org\u00e1nicos.<\/p>\n

Esto te mostrar\u00e1 el nivel de competencia, la cantidad de palabras clave para las que se posicionan y su tr\u00e1fico estimado.<\/p>\n

Ignora tu superior competidores<\/em> y tu competidor m\u00e1s d\u00e9bil posible. Busca a alguien que est\u00e9 m\u00e1s cerca de ti, pero un poco por delante en t\u00e9rminos de backlinks y tr\u00e1fico.<\/p>\n

\"Competidores
Competidores org\u00e1nicos de Semrush<\/figcaption><\/figure>\n

<\/h3>\n

Segundo paso: R\u00f3ba sus enlaces entrantes.<\/strong><\/h3>\n

Opensiteexplorer.com es otra excelente herramienta gratuita que te permite descargar todos los enlaces entrantes. enlaces entrantes al sitio web de tus competidores<\/a> En una hoja de c\u00e1lculo. Ahora analiza y ordena estos enlaces seg\u00fan las m\u00e9tricas del dominio, comenzando por las m\u00e1s altas. Aqu\u00ed es donde encontrar\u00e1s esos elementos clave que les ayudan a posicionarse incluso para las palabras clave m\u00e1s dif\u00edciles.<\/p>\n

Es posible que hayan obtenido enlaces de dominios con una autoridad de dominio superior a 90. Y no va a ser f\u00e1cil conseguir esos mismos enlaces.<\/p>\n

Pero aqu\u00ed es donde puedes encontrar pistas sobre c\u00f3mo consiguieron esos v\u00ednculos en primer lugar.<\/p>\n

\u00bfFue a trav\u00e9s de un excelente contenido? \u00bfRealizaron un estudio de caso?<\/p>\n

\u00bfCu\u00e1l es el t\u00edtulo del art\u00edculo por el que obtuvieron el enlace?<\/p>\n

Todas estas son pistas importantes sobre c\u00f3mo se est\u00e1 acercando tu competencia. construcci\u00f3n de enlaces<\/a>. Tienes que captar las pistas y analizarlas a la inversa.<\/p>\n

No es f\u00e1cil, pero tampoco es imposible.<\/p>\n

\"Explorador
Explorador de sitios abiertos<\/figcaption><\/figure>\n

<\/h3>\n

Paso tres: Robo de palabras clave<\/strong><\/h3>\n

Investigaci\u00f3n de palabras clave<\/a> Es una aut\u00e9ntica porquer\u00eda. Lo sabemos. Puedes pasar horas y gastar cientos de d\u00f3lares intentando encontrar una palabra clave con poca competencia, solo para darte cuenta de que ni siquiera merece la pena el esfuerzo porque est\u00e1 dominada por las grandes empresas.<\/p>\n

\u00a1Por eso robar palabras clave a la competencia es tan divertido!<\/p>\n

La herramienta que utilizamos para ello es Alexa.<\/p>\n

Sabemos que Alexa no es gratis. Pero hay un plan de prueba gratuito al que puedes suscribirte y luego cancelar la suscripci\u00f3n una vez que hayas descargado los datos que necesitas. Psst\u2026 no le digas a nadie que te contamos esto.<\/p>\n

Entonces, es el mismo procedimiento. Dir\u00edgete a Alexa y luego abre su herramienta de informaci\u00f3n del sitio, ingresa los detalles de la competencia. Obtendr\u00e1s instant\u00e1neamente muchos datos importantes como su tr\u00e1fico org\u00e1nico, el palabras clave principales<\/a> Las palabras clave por las que se posicionan y la cantidad de tr\u00e1fico de b\u00fasqueda que se genera a partir de esa palabra clave.<\/p>\n

En el panel de control de Alexa hay otra herramienta incre\u00edble llamada "Matriz de palabras clave de la competencia" que te permite introducir tantas URL de sitios web de la competencia como desees y obtener detalles de palabras clave para todas ellas a la vez.<\/p>\n

Una vez que haya seleccionado algunas palabras clave en funci\u00f3n de sus niveles de tr\u00e1fico, vaya a la herramienta de dificultad de palabras clave en Alexa e ingrese estas palabras clave <\/a>junto con su sitio. Bas\u00e1ndose en sus m\u00e9tricas personalizadas, Alexa le dar\u00e1 una idea estimada de lo f\u00e1cil o dif\u00edcil que ser\u00e1 clasificaci\u00f3n para estos sitios<\/a>.<\/p>\n

\"Investigaci\u00f3n
Investigaci\u00f3n de palabras clave de Alexa<\/figcaption><\/figure>\n

 <\/p>\n

<\/h3>\n

Cuarto paso: Roba su contenido.<\/strong><\/h3>\n

\u00a1Ay, no podemos detener a los bandidos que llevamos dentro! Visita Buzzsumo, introduce a tu competencia para ver cu\u00e1les son las publicaciones m\u00e1s populares en sus sitios web. Estas son tus ideas. Debes modificarlas y mejorarlas para crear una versi\u00f3n mejor y m\u00e1s actualizada.<\/p>\n

Si su publicaci\u00f3n m\u00e1s destacada tiene 1000 palabras, escribe una de 2000 sobre el mismo tema, con m\u00e1s estudios de caso relevantes para el sector e investigaci\u00f3n de primer nivel. Cubre todo su art\u00edculo, usa la misma estructura si es necesario, pero profundiza en el tema.<\/p>\n

Utilice el cuadro de b\u00fasqueda relacionada de Google para encontrar ideas que est\u00e9n estrechamente vinculadas al mismo tema y que pueda agregar a la art\u00edculo<\/a>.<\/p>\n

\"Buzzsumo\"
Buzzsumo<\/figcaption><\/figure>\n

<\/h3>\n

Paso cinco: Alisar las grietas<\/strong><\/h3>\n

Por \u00faltimo, pero no menos importante, es hora de solucionar los problemas. Comprueba la velocidad de carga de tus p\u00e1ginas web con la herramienta PageSpeed de Google y comp\u00e1rala con la tuya. Si su sitio web carga m\u00e1s r\u00e1pido que el tuyo, entonces es momento de mejorar los tiempos de carga.<\/p>\n

Robarle a la competencia no es tarea f\u00e1cil. Pero es mucho m\u00e1s sencillo que hacer SEO desde cero.<\/p>\n

Para ayudar a acelerar las cosas, necesitar\u00e1s utilizar algunas de las mejores herramientas. Herramientas SEO<\/a> Utilizado por l\u00edderes de la industria.<\/p>\n

Nuestros favoritos personales son Buzzsumo<\/a><\/strong>, Spyfu<\/a><\/strong>, Ahrefs<\/a><\/strong>, SEMRUSH<\/strong><\/a>, Explorador de sitios abiertos<\/a><\/strong>, Prueba de velocidad de Google<\/a><\/strong> y Woorank<\/a><\/strong>.<\/p>\n

 <\/p>\n

Esta no es la lista m\u00e1s exhaustiva de herramientas que puedes usar, pero se acerca bastante. Esperamos que esta publicaci\u00f3n te ayude a comprender a tu competencia y a sacar el m\u00e1ximo provecho de ella. Estrategias SEO<\/a>.<\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

SEO Hack: Steal from your competitors   Many a time we are consulted by potential clients who throw a bunch of money keywords at us. These are keywords that take months, if not years to rank for, in ordinary circumstances. And then they utter those magic words that we knew were going to pop out 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